Tuesday, 18 January 2011
Im Forever Blowing Bubbles
I'm not a West Ham fan but all my family are. Brought up on the trio of World Cup stars to the players that they had down the years. Brooking, Devonshire (What a tash that was!), Parks, Peters, Dicks, Mad Dog Martin, Bonds, Lampard Snr not forgetting Mr West Ham Booby Moore. These were the players my Dad and later on when he started to take me to football that I grew up watching. Ill admit I fell for another mistress in London drawn in by Villa, Ardiles and Hoddle but I never, ever forgot those players.
The next generation that came through Ferdinand, Cole, Lampard Jnr, Carrick. People talk about the youth from Man Utd but West Ham had just as good as group of players and its a real shame they weren't kept together. West Ham is known as the academy but where are these players nowadays? Where are the legends for the next generation of West Ham fans to look up to? Nowhere that's where. You see the problem was in my opinion that West Ham, through bad management and a lack of vision as well as unfair expectations have lost their way.
The way they have treated season ticket fans this year is appalling. How can you charge people upfront £800 as some of my family have spent, only to then offer tickets at a discounted rate weeks in advance yet offer them no refund?. That's appalling business practise. Yes people will say write to the club. Really and get a standard reply that says they don't care we have your money!. No thanks Ill save the ink. Then there is the manager. Not every ones cup of tea Ill give you that, but they cannot say they didn't know what they were getting when they signed him. I believe the reason they signed him is because he's cheap. Yes Zola was cheap but Grant had more experience and was probably wanting the same sort of package. If this was the case then why are they after 'bigger names' now. Why didnt they do it in the summer?
They have proceeded over the past few weeks to cut his feet from underneath him every chance they have got. This is a results business I get that, the team may also not be performing as well as it should be and some of that blame has to fall at the managers feet I get that as well, but the board must take some of the blame as well. They haven't exactly supported him in the transfer market have they?. They also haven't stopped all the sniping about him, they have allowed this to continue with name after name being touted around about his job. How has he reacted to this?. With dignity. Something that perhaps the board at West Ham need to have a look in the mirror and see if they can regain it. Lets be honest as well he is one game away from Wembley and also two games away from Europe. What fun that will be if he wins the League Cup Id love to be a fly on the wall at THAT boardroom meeting.
So whats the solution then? There isn't one its that simple. Not now, not at this moment in time the season is too far gone. The only thing they an do is back him in the transfer market and see what happens. If they go down so be it, it'll be painful but in the long run it may be the best thing that happens to the club. It will allow them to shift some of the stupid money of the books and get players that want to play, perhaps even blood some youngsters that will be the future of West Ham. and let the Phoenix grow from the ashes of whats there now. The other thing though is stop chasing the Olympic Stadium, how on earth are you going to fill it when you cant even fill the stadium you have? Crazy.
Take whatever is coming on the chin and then rebuild the club from the ground up. West Ham used to be a family club now in my opinion its a fractured club, losing its way with perhaps the worst PR people in the business. You have the most loyal fans in the country, they have put up with all types of crap down the years. They deserve better. Get a grip or as my favourite manager Keith Burkinshaw said about Spurs as he walked away for the last time 'There used to be a football club there'.